Optimize your online presence to generate qualified leads Being visible is no longer enough. The real challenge is to attract the right prospects, those who have a real need, an urgency to address, and the ability to make decisions. Your online presence must... 26 Mar 2025 GROWTH MARKETING
Why traditional prospecting methods are no longer sufficient in the digital age? Sales prospecting has long been the foundation of industrial business development. Cold calls, massive email campaigns, trade show visits... These methods have allowed SMEs and mid-sized companies to ... 19 Mar 2025 OTHERS
The advantages of an automated customer acquisition system for industries In the industry, business growth is often slow, costly, and dependent on internal teams. Sales cycles are long, there are multiple stakeholders, and prospecting processes are manual. The result: team ... 12 Mar 2025 MARKETING AUTOMATION
Grow your business through work-study: combine learning and performance Work-study: an excellent path to learn while building In a world where speed of execution has become a key success factor, learning by doing has never been more essential... 9 Mar 2025 OTHERS
Devenez Formateur : Transformez Votre Passion en Métier avec LiveMentor Le savoir est un levier de réussite et de transmission Dans une ère marquée par l’évolution rapide des métiers et l’explosion de la demande en compétences, la transmission du savoir est devenue une vo... 7 Mar 2025 OTHERS
How to attract B2B decision-makers without expensive advertising? Commencez à écrire ici ...... 5 Mar 2025 OTHERS
Case Study: An Industrial SME Doubled Its Customer Base in 3 Months Thanks to Digitalization and Automation Small and medium-sized enterprises must constantly reinvent their business approaches to maintain their competitive advantage. This case study highlights the journey of a French industrial SME that ma... 26 Feb 2025 OTHERS
How is digital marketing transforming the industrial sector? Long confined to traditional prospecting strategies — trade shows, direct calls, or word-of-mouth — the industrial sector is now experiencing a silent revolution : that of digital marketing. Thanks to... 19 Feb 2025 OTHERS
Become an Expert in CSR: Combine Meaning, Impact and Performance Why has CSR become essential? Today, Corporate Social Responsibility (CSR) is no longer an option: it is a strategic imperative. High-performing organisations know... 16 Feb 2025 OTHERS
Maîtrisez Votre Temps : La Clé du Succès Entrepreneurial Le temps : l’atout invisible des entrepreneurs performants Dans le tumulte quotidien de l’entrepreneuriat, le temps s’impose comme la ressource la plus précieuse – et paradoxalement la plus mal maîtri... 14 Feb 2025 OTHERS
The 6 common mistakes of industrial SMEs in client prospecting and how to avoid them When competition strengthens and margins tighten, sales prospecting is no longer an option: it is a strategic necessity. Yet, many industrial SMEs still struggle to turn their prospecting efforts into... 12 Feb 2025 OTHERS
The advantages of an organic customer acquisition system for entrepreneurs in the industrial sector In an industrial environment marked by fierce competition, long sales cycles, and significant technical investments, customer acquisition remains one of the most strategic levers for growth. Industria... 5 Feb 2025 OTHERS